The fantastic news for site owners - there are lots of places on the web where they can get Zen Cart templates that use their specific organization color scheme and branding. With a help of Zen Cart themes the website can include the colors and branding associated with a certain brand or perhaps an established brick and mortar retailer. It is important to have a standard branding and color scheme shared by all facets of a business enterprise to insure consumer recognition.
Surely a web-site owner may hire a web designer to give his online shop a highly customized look, but it has some disadvantages nevertheless. Lets find out what they are. First of all is the time necessary to find the right designer with the required skill set, designing for Zen Cart is quite different from designing web-sites using the more widespread HTML and CSS languages.
Another aspect to consider is the time it requires to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured Zen Cart Themes is certainly the route to take.
The upside to hiring a designer to give your site a custom look is that you will have a unique design which enables your site and business stand out among the others. Undoubtedly your web page is often the first opinion a customer has of your business- please don't miss this chance!
A professionally designed webpage that is pleasing to the eye and easy to navigate instills confidence in your products and helps keep customers on your internet site, increasing the odds of them making a purchase.